Accessibility Statement
Last updated: 2026-07-12
We sell accessibility work, so it would be poor form not to publish where our own site stands. This statement says what we aim for, what we have checked, what we know is imperfect, and how to tell us when something does not work for you.
What we aim for
We build this site against the Web Content Accessibility Guidelines (WCAG) 2.1 at level AA as a target. We do not claim full conformance, because a claim like that is only meaningful after independent testing, and we have not commissioned one. What follows is what we have verified ourselves.
What we have checked
Automated testing with axe-core across ten page templates — home, pricing, contact, hubs, landing pages, blog, glossary and the interactive tools — which currently reports no violations. That run found and we fixed: insufficient contrast on muted secondary text and inside product mockups, a duplicated navigation landmark, and a skipped heading level on the pricing page. Alongside it we verified keyboard operability, visible focus indicators on every control, labels tied to form fields, and text alternatives on images that carry meaning.
Known limitations
Automated testing catches a minority of accessibility problems — the tooling itself says so. We have not run testing with assistive technology users, which is the only test that finds what automated checks and developer keyboard passes miss. Results from our free tools are rendered dynamically, and while they use semantic markup, we have not verified how every screen reader announces the update. Some third-party content, such as embedded video where we use it, is outside our control. We would rather list these than imply they are solved.
Tell us what is broken
If any part of this site is difficult or impossible for you to use, email hello@getnextwoo.com with the page address and what happened. We will reply, and we will tell you honestly whether and when we can fix it. Reports about our own site are treated as bugs, not feedback.
Why this page exists
Two reasons. Accessibility is a legal exposure and a conversion issue for the stores we work with, and a company selling that work should be checkable on its own site. And a statement with known limitations in it is more useful to a visitor than a badge claiming perfection — which is exactly the advice we give clients about their own accessibility statements.